The importance of fitness facilities in hotels continues to grow

In our modern world, fitness is more than a luxury. It symbolises healthy and contemporary living. Frequent travellers and business people find the availability of fitness facilities in hotels an absolute must. It allows them to maintain their routine, reduce stress and promote well-being.

Since its foundation in 1983, Technogym has emerged as a global leader in fitness, wellness, sports and health. With a focus on technology, design and quality, Technogym offers a complete ecosystem of smart fitness equipment, digital services, training content and apps. These enable any user to access a fully personalised workout experience anywhere, anytime.

For hotels, design continues to gain importance when it comes to customer experience. Technogym anticipates this through a luxury look that seamlessly matches the ambience of high-end hotels. Technogym's design team helps to furnish fitness areas, taking into account available space, the best placement of equipment, appearance, ambience and more.

This process starts with a detailed space analysis. How many square metres are available? How many rooms should be furnished? How can equipment best be positioned to ensure an optimal user experience? ... Clear answers are formulated to these and many other questions. This remarkable attention to detail ensures that the fitness rooms are extremely attractive both functionally and aesthetically. 

What sets Technogym apart is its advanced ecosystem that gives users worldwide access to their data and content. At a time when connectivity and digitalisation are flourishing, Technogym presents the possibility of synchronising workout data via a proprietary platform. This allows any customer, anywhere in the world, to access personalised workouts. This makes it easier for travellers to maintain their fitness routine no matter where they are.

Technogym focuses in the higher end of the market. This means that they like and often partner with luxury hotels and resorts. All formulas are possible and range from a full fitness centre within the hotel to personalised wellness packages that include healthy lunch options and yoga classes.

Technogym unburdens and responds to trends by becoming even more customised. For hotels, this could mean placing a bag of fitness equipment in every room, or offering an anti-jet lag programme for international guests. With these creative solutions, hotels can add something extra to their guests' experience.

Statistics show that a significant percentage of hotel guests actively seek out fitness facilities, proving that the demand for these services is real. Technogym resolutely takes a holistic approach to health and wellness. This includes many other aspects besides fitness that respond to this. Think anti-jet lag programmes and personal wellness trips. Anything that can make hotel guests' stay more enjoyable is considered. By capitalising on the growing trend of health and wellness, hotels can really differentiate themselves from the competition, offering extra value and experience to their guests.

By working with hoteliers and their management as well as guiding them in creating the perfect fitness space, Technogym continues to raise the bar in the industry every day. Be it a fully equipped fitness centre or personalised wellness solutions, Technogym ensures that every hotel guest anywhere in the world can enjoy a premium fitness experience.