What is the best lighting plan for a hotel?

Everything revolves around the concept of the hotel

That a lighting plan for a hotel is functional is obvious. "But we sometimes forget what light inherently means," says Marco van de Griend, Sr. Account Manager at Maretti Lighting. "After all, you can control people's behaviour. What the sun does outside, you can mimic inside. You can activate people. Or, on the contrary, calm them down. From the perspective of hospitality, this is an essential aspect to think about when you are ready for a (new) lighting plan within a hotel complex."

"Light affects people's humour and state of mind," Marco continues. "Whether this is in their own room. Or, in the lobby. Or, in the restaurant. You should always link the lighting plan to the goals you have in mind - for your guests."

"Of course, creating atmosphere is essential. When I am in talks with a hotelier, I always ask about the concept of the hotel. For example, I want to know what kind of guests the hotel caters to, how long they stay on average and how they enjoy themselves there. But also: what is the floor covering? What is the materialisation like? Determining the lighting plan is actually a conversation about marketing, part of the overall concept."

That sustainability gained prominence over the years is also clear. "For instance, we see more demand for dynamic lighting in the corridors. Logical: why leave unnecessary lights on in a place when no one is there?"

"Whatever the lighting plan will look like, we at Maretti Lighting always manage to provide our clients with the right solution. Within practically all budgets. Our vision is to deliver affordable design. And we succeed. Whether it's high-end ambient lamps developed by interior designers or simple bedside lamps. We sometimes say internally that we can offer everything from A to Z and do everything too. Our range has grown well in recent years, especially towards the hotel industry."

"But that also applies to us as an organisation. Partly because of the dynamics in the market, it is necessary to have a good command of all disciplines. So we employ some electrotechnically trained staff who speak the language of the installers, good buyers and a professional inside sales staff who can draw. For us, it is the sum that works: contributing to the marketing story of the hotel."    

HORECAVA
9 to 12 January 2023

Of course Maretti Lighting will be at the Horecava. Marco: "Of course we will show our collection there and we would like to talk to every visitor about the value of a good lighting plan and how this complements the hotel's marketing story. But... we also present wonderful solutions for hospitality such as the Dim-to-Warm effect for LED light sources. So, that the light becomes warmer in colour as soon as one dims."

Would you like to visit Maretti Lighting at the Horecava? Contact Maretti via the contact form at maretti.com